First of all, congratulations! That you heard something about SEO( search engine optimization).Because SEO is the most trending concept when it comes to increasing the traffic of your website in 2020 and many years to come, every business needs lead and client through publicity or marketing. If you are not familiar with SEO, then you cannot boost your website, which means you won’t be able to promote your business. SEO stands for Search Engine Optimisation which is both qualitative and quantitative concerning the website traffic generated. It means that the quantity of the total number of visitors will increase, and most of it would be the so-called organic traffic.
Every day, millions of people search for various things on the internet, and this sort of traffic can be powerful for any startup. Business. This extensive usage of the internet by many people provides you a golden opportunity to connect with those people. Entrepreneurs Who are looking for goods and services that exactly you provide?
WORKING OF SEO
To be honest, SEO is not rocket science. SEO outputs depend upon the practices that you used for optimizing your website. When you make your website SEO friendly correctly, then Google and other search engines based upon the keywords used by the user. Rank up your site, which helps in increasing the overall traffic on your website. On the other hand, when you do SEO incorrectly, the total traffic cannot be increased, and no increase in the performance.
WORKING OF SEO
We don’t want to make this complex for you, but you should know that with the advancement of everything. SEO has developed its types. Technical SEO, On-Page SEO, Content SEO, Off-page SEO, Local SEO, Mobile SEO, e-commerce SEO, etc. We can deal with each type in the upcoming blogs.
WHITE HAT AND BLACK HAT SEO
Another concept that tricks the beginners is what is the difference between White Hat SEO & Black Hat SEO. In simple words, white hat SEO means those optimization practices that are genuine, considered as best practices. Or simply which don’t abide by the terms and conditions, and on the other hand, black bat SEO means illegal or not allowed attempts to optimize the website. Black hat includes duplicate content, invisible and stuffed keywords, and irrelevant links, etc. The white hat contains relevant content, well-labeled images, permanent links, etc.
PATIENCE IS THE KEY
Another question that is supposed to be addressed is how much time it takes to rank my website on the first page for specific keywords. Just coming like this and you’ll have your website on the first page is impossible. It takes around three months to a year to see results. If you write the content yourself, then we suggest you do proper research about keywords related to your content before writing it.
FINAL WORDS :In conclusion, SEO tools are an important consideration to help you to optimize your website for various search engines which will help you in increasing traffic on your website. Some of the most important areas to be analyzed are keywords, content, backlinks, domain, and social media.